If youāve ever tried dragging a full-sized beach bag through cobblestone streets, onto a packed bus in Spain, or across the scorching sand in Santorini ā you already know the deal:Ā less is more.
But going light doesnāt mean going without. After doing my fair share of Euro summers (and learning the hard way), Iāve worked out exactly how to pack for the beach without sacrificing comfort ā or style.
Hereās how to get all the good vibes without overpacking, and why Iāll never head to the coast without my travel towel again.
š§³ Step One: Ditch the Bulky Beach Gear
That giant striped beach towel? Cute, but unnecessary.
The oversized tote that doesnāt fold down? Cute, but bulky.
Beach mat, pillow, change of clothes, paperbacks, heavy sandals? All extra.
Packing light for beach days is all about clever choices ā things that do double duty, dry quickly, and donāt take up half your suitcase.
š§¼ The Secret Weapon: A Travel Towel
I cannot stress this enough: ditch the giant terry towel. You need something light, compact, fast-drying, and sand-resistant. Enter: the quick dry towel.
Personally, I use (and created) the Nomadique beach towel with pocket, and hereās why I think itās an absolute Euro summer essential:
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Quick dry towel ā dries in just a couple of hours, even in the shade
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Sand free beach towel ā just give it a shake, and youāre done
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Hidden zip pocket ā keep your phone, keys, and coins safe while you swim
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Built-in loops and pegs ā so it wonāt flap away in the coastal breeze
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Folds down to the size of a book
Once you go lightweight towel, you never go back.
š What I Pack for a Euro Beach Day
Hereās whatās in my actual beach bag when Iām exploring the Amalfi Coast, hopping islands in Croatia, or sunbathing in the south of France:
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Travel towel (with pocket = always)
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Sunscreen (SPF 50 minimum!)
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Reusable water bottle
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Lightweight sarong (can double as a cover-up or skirt)
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Book or Kindle
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Sunglasses + wide brim hat
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Phone + power bank
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Small dry bag or ziplock for wet swimmers
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Lip balm with SPF
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Snacks (hello, beach baguette)
Optional:
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Foldable fan
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Waterproof phone pouch
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A cheeky can of spritz (donāt tell)
š Outfit Tips for Travel-Friendly Beach Days
You want pieces that go from sand to bar without needing a full outfit change. My go-to:
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Cute swimsuit (one-piece or bikini)
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Linen shorts or flowy pants
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Oversized shirt or button-up
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Birkenstocks or sandals you can rinse off
Everything should roll up small and dry quickly. No one wants soggy denim in their daypack.
š§¼ How I Deal With Wet Stuff
The downside of spontaneous swims? Wet gear.
Hereās how I manage it without ruining the rest of my bag:
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Wring everything out (including the towel ā itāll be mostly dry anyway if itās quick-drying)
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Pop swimmers and anything damp into a small dry bag or reusable ziplock
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Roll up the towel last and let it hang on the outside of your bag if possible
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If youāre heading straight out afterward, bring a change of undies and a loose outfit ā done!
⨠Bonus Tips for Coastal Travel in Europe
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Most beaches in Europe donāt have soft sand ā think pebbles, rocks, or even cliffs
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Many ābeach clubsā charge for chairs, umbrellas, and sometimes even towels
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Public beaches are often stunning, but donāt always offer shade or amenities
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Youāll do a lot of walking ā wear comfy sandals and bring less than you think you need
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Cold dips are part of the experience. Embrace it!
TL;DR: Go Light, Go Smart, Go Beach
Euro summer is meant to be fun, not heavy. You donāt need a million things to enjoy the beach ā just smart, lightweight essentials that earn their spot in your daypack.
And at the top of my list? A travel towel that dries fast, doesnāt trap sand, and has a sneaky pocket for my stuff. Itās been with me on every coastal stop ā from Portugal to Positano ā and I wouldnāt do summer without it.
If youāre still hunting for the perfect beach towel with pocket, Iāve got just the thing š
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